June 11, 2020

Turn Up Your Marketing Volume With Podcasting

Podcasting is hotter than ever. But is it right for you or your company? In this…

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MCNY_DEV

June 9, 2020

Member Spotlight: Chloe Davis, Winterberry Group

Chloe Davis may be newer to the DMCNY board than most of its members, but…

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kdoran

June 2, 2020

There Should Be No Such Thing as ‘Data Entitlement’

Provocateur: The Harvard Business Review (HBR) article “Be a Data Custodian, Not a Data Owner”…

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MCNY_DEV

May 19, 2020

The Emerging Role of Ethical Data Governance

Being sensitive about customer data today is about more than adhering to the obvious privacy…

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kdoran

May 14, 2020

COVID-19’s Impact on Marketing Spending — and the Channel Unlikely to Be Affected

Spending on marketing since the COVID-19 pandemic lockdown began has dropped across nearly every channel.…

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MCNY_DEV

May 12, 2020

Member Spotlight: Joe Frick, Oracle

After accepting a job in a mailroom that led to a sales desk, DMCNY board…

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POSTED BY

kdoran

May 5, 2020

The Disconnect Between Marketing and Finance — and How to Fix It

In organizations where marketing accountability is expected (most of them), a disconnect between marketing and…

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POSTED BY

MCNY_DEV