January 17, 2017

Get Skilled or Get Gone

  CMO tenure is taking another hit. There are the various estimates that the tenure…

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MCNY_DEV

January 15, 2017

Marketing Needs a Rebrand to Attract Millennials

  The once-glamorous world of marketing and advertising is losing its sex appeal.   Millennials aren’t buying…

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MCNY_DEV

October 28, 2016

Influencers Aren’t Enough. B2B Marketers Need Mobilizer Customers

  “The starting point for marketing and sales today is all about how customers buy,”…

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MCNY_DEV

October 28, 2016

7 Decision Drivers Marketers Can Tap to Influence Customer Behavior

  “People make split-second decisions,” Nancy Harhut reminded a standing-room-only crowd during her session, “7…

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MCNY_DEV