September 10, 2018

Algorithms Can’t Hug

Provocateur Algorithms have been around for a long time. Since about 2000 BC long. But…

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MCNY_DEV

September 7, 2018

The Next Phase of Marketing Under the Specter of GDPR

  Provocateur: Shortly prior to and after May 25, 2018, the day the new EU…

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MCNY_DEV

September 4, 2018

If Your Mom Was Your Customer, Would You?

  With all the pressure to deliver outsized marketing results, the customer experience sometimes suffers.…

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MCNY_DEV

August 28, 2018

Omnichannel Attribution Conquers the Marketing Channel Hydra

  Provocateur: Many marketers today are fighting an ever more complicated battle against an array…

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MCNY_DEV

August 22, 2018

Don’t Get Schooled by Frustrated Consumers

  Provocateur: Back-to-school season is well underway. And with it comes a barrage of back-to-school…

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MCNY_DEV

August 21, 2018

Eliminate Random Acts of Marketing

  Provocateur: Marketers who want move at the speed of today’s customers need to be…

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MCNY_DEV

August 16, 2018

Low-Effort Customer Experiences Equal High-Reward Marketing

  When it comes to competing on customer experience (CX), being easy to do business…

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MCNY_DEV